Cost Optimization

Cut the cost of a bloated org.

Every unused license, overlapping app, and tangled automation is a line item you're still paying for. Hubbl finds the waste — ranked by real usage — and puts a dollar figure on cleaning it up, so cost optimization stops being a guess and becomes a plan you can defend at the next renewal.

Layered diagram showing five steps: 01 Instant Org Scan, 02 Prioritized Recommendations, 03 Security Intelligence, 04 Process Intelligence, and 05 Continuous Foundation, with the first two steps highlighted in red and marked as available via an MCP, alongside a Salesforce logo in the top right corner.
The Problem

Your Salesforce bill keeps growing. No one can say why.

Spend rarely goes down on its own. Licenses stay assigned to people who left. AppExchange packages pile up with overlapping functions. Automations multiply until no one's sure which ones still fire. Every one of them is a renewal line you keep paying — plus the hidden tax of a complex org, where each change takes longer and costs more. The waste is real, but you can't cut what you can't see. Hubbl turns usage into a bill of materials: what you're paying for, what's actually used, and what's safe to cut.

Reclaim wasted licenses

Find the seats you pay for and no one uses.

Hubbl maps every user, license type, and permission set against real activity — so you can see inactive users still holding full licenses, people over-provisioned on SKUs they never touch, and feature licenses paid for but never adopted. Reclaim them at the next true-up instead of renewing on autopilot.

  • Inactive users, live licenses 

    Seats assigned to people who've left or gone dark.
  • Over-provisioned by type

    Full licenses where a Platform seat would do.
  • Unused add-ons

    Feature and permission-set licenses no one actually uses.
Retire redundant tooling

Two tools doing one job — ranked by what's actually used.

Years of adoption leave overlapping AppExchange packages, duplicate integrations, and automations that do the same thing three different ways. Hubbl ranks them all by real usage, so you can consolidate on the one that's working and retire the rest — cutting both the subscription and the maintenance it demanded.

  • App & package sprawl

    Overlapping managed packages, ranked by usage.
  • Duplicate automations

    Flows, rules, and processes doing the same job.
  • A safe-to-retire list
    Dead weight vs. load-bearing, made obvious.
Lower the cost of every change

A navigable org is a cheaper org.

The biggest Salesforce cost isn't the license — it's the labor. When no one can see the dependencies, every change means longer scoping, more regression testing, and consultant hours spent rediscovering the org. Hubbl's dependency map turns that rediscovery into a lookup, so each change costs less time, fewer people, and far less rework.

  • Cut scoping time
    The dependency map replaces the discovery phase.
  • Fewer surprises

    See the blast radius before you touch anything.
  • Less rework

    Changes that don't quietly break the thing downstream.
Put a number on it

Turn cleanup into a business case.

Cost optimization only gets funded when it carries a dollar figure. Hubbl attaches impact to every finding and rolls it into an org health score you can track — so you walk into the budget conversation with the reclaimable licenses, the retirable tooling, and the savings already quantified.

  • Priced findings
    Each recommendation carries its cost impact.
  • One health score

    Complexity and waste in a single, trackable number.
  • Board-ready
    A savings story leadership can approve on sight.
The CRM Success Ladder

Every solution runs the same play.

No matter the role or the goal, Hubbl follows one motion — turn the lights on, understand and act, then stay clean and get AI-ready.

Stage 1 · Turn the lights on

See the whole org

A credential-free X-ray in about two minutes — inventory, security exposure, and process reality no admin could map by hand.

Stage 2 · Understand & act

Fix what matters first

A ranked backlog with the fix attached to every item — close out tech debt at the speed of AI instead of letting it pile up.

Stage 3 · Stay clean & ready

Keep it healthy

Continuous monitoring holds the line as the org evolves — and keeps the foundation ready for agents and Agentforce.

Is this you?

Hubbl is built for the team that owns the Salesforce bill.

You're facing a renewal

"I'm about to re-sign for licenses I can't verify we use."

See real usage before the true-up — and cut the seats you're carrying for no reason.

You've inherited app sprawl

"We're paying for tools that overlap and no one owns."

Rank every app and automation by real usage and get a clean, safe-to-retire list.

You need to hit a number

"Finance wants Salesforce spend down this year."

Put a defensible dollar figure on cleanup — and track it as the number moves.

What powers this

The capabilities behind the savings.

Cost optimization runs on the same platform — here's where to go deeper.

Instant Org Scan

The two-minute X-ray that maps your whole org — the usage-based inventory every cost decision starts from.

Learn more

Process intelligence

Usage and adoption signal — see which automations and apps actually earn their keep.

Learn more

Prioritized Recommendations

Ranked fixes, each with its cost impact and a ready-to-run prompt for Claude and Vibes.

Learn more

Turn the lights on. Then, fix everything.

Scan your org in 2 minutes. See what's broken, in what order to fix it — and get the prompts to do the work.